If you have been struggling with understanding the value of Linked In and how it can elevate you and what you do? If you have been asking yourself why should I be on Linked In, how can I benefit from being on Linked In, How do I set up my profile so that I get noticed, what should I avoid doing on Linked In, or questions similar to these, then you will not want to miss Richard Lowe as he shares the best way to utilize Linked In and tips that will not only have you appearing as an expert in your field but that will also maximize your exposure and your brand.
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Here’s What to Expect in This Episode
- Why is linkedin important?
- What is your experience with Linkedin and branding?
- What is a personal brand?
- What are the important parts of a Linkedin summary and why?
- How important is the photo?
- What is the perfect linkedIn photo?
- How important is the headline?
- What do you need to do before you start working on your linkedin profile?
- What should you avoid doing on Linkedin?
- Once you have a great summary, what should you do?
- How should you manage connections?
- What does a branding expert do?
- What other social networks are important for a personal brand?
Selected Links from the Episode
About
After spending over 33 years in the computer and information technology industry, Richard decided to take an early retirement to pursue his dreams of becoming a professional writer and published author. Richard is a leader in the computer industry, serving as Vice President of Consulting at Software Techniques and Beck Computer Systems before settling down as Director of Computer Operations at Trader Joe’s. During his twenty-year tenure at that esteemed company, he focused on computer security and preparing for the possibility of disaster.
In addition to creating hundreds of articles for the web and blogs, Richard actively works as a professional ghostwriter. In that role, he has completed books on a wide variety of subjects including memoirs, business volumes, and novels. Because of his in-depth background in software management and computer security, Richard has ghostwritten a number of major books in those areas.
Additionally, Richard has published books of his own. His first two volumes, Safe Computing is Like Safe Sex and Real World Survival Tips and Survival Guide, respectively touch on the subjects of computer security and how to survive emergencies and disasters. Richard has also written and published a series of short eBooks on the aspects of freelance writing, including blogging and ghostwriting. Other published books include How to Plan a Party and How to Surround Yourself with Beautiful Women without Being a Sleazeball.
An avid adventurer, Richard has been a photographer for much of his life, with a focus on nature, scenic, performance and event photography. He has done everything from hiking in dozens of national parks throughout the country, to photographing various unique festivals and events, such as the Labyrinth of Jareth Masquerade Ball and the World Mermaid Awards Convention. He is well known in the Renaissance Festival and Belly Dance communities, having photographed over 1,200 dance events and 400 festivals. For several years, he photographed the Tournament of Roses parade in Pasadena, California.
Richard is currently working on a large number of short Kindle eBooks on a wide variety of subjects. Beginning in 2016, the first of a ten volume series of Science Fiction novels will be published.
One of Richard’s passions is to use the power of words to educate people on human rights. He believes the world will be a better place when human beings are treated with the full respect and dignity they are due.
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